Terms and Conditions

Last Updated: 19 December 2025

Welcome to PRIMO. These Terms and Conditions ("Terms") govern your use of the PRIMO website at joinprimo.co.uk (the "Website") and your subscription to our early access list and communications.

By accessing or using the Website, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use the Website.

1. Definitions

• "PRIMO", "we", "us", or "our" refers to the PRIMO brand and its operators
• "You" or "User" refers to any person accessing or using the Website
• "Website" refers to joinprimo.co.uk and all associated pages
• "Services" refers to all features, content, and functionality available on the Website
• "Content" refers to all text, images, graphics, logos, and other materials on the Website

2. Acceptance of Terms

By using the Website, you confirm that:

• You are at least 18 years of age
• You have the legal capacity to enter into these Terms
• You will use the Website in compliance with these Terms and all applicable laws

3. Website Use

3.1 Permitted Use

You may use the Website for lawful purposes only, including:

• Viewing information about PRIMO products and services
• Signing up for early access and email communications
• Interacting with Website features as intended

3.2 Prohibited Use

You agree not to:

• Use the Website for any unlawful purpose or in violation of these Terms
• Attempt to gain unauthorised access to any part of the Website or related systems
• Interfere with or disrupt the Website or servers connected to it
• Use any automated system (including robots, scrapers, or spiders) to access the Website
• Transmit any viruses, malware, or harmful code
• Collect or harvest personal information about other users
• Use the Website to send spam or unsolicited communications
• Impersonate any person or entity or misrepresent your affiliation
• Reproduce, duplicate, copy, or resell any part of the Website without permission

4. Early Access List and Email Communications

4.1 Subscription

By providing your email address and joining our early access list, you consent to receive:

• Product launch notifications and updates
• Early access opportunities and priority purchasing information
• Marketing communications about PRIMO products and services
• Promotional offers and special announcements

4.2 No Purchase Obligation

Joining the early access list does not obligate you to purchase any products. Early access does not guarantee product availability or pricing.

4.3 Unsubscribe

You may unsubscribe from our email list at any time by:

• Clicking the "unsubscribe" link in any email we send
• Contacting us directly at [INSERT EMAIL ADDRESS]

5. Intellectual Property Rights

5.1 Our Rights

All Content on the Website, including but not limited to text, graphics, logos, images, design, and software, is the property of PRIMO or its licensors and is protected by UK and international intellectual property laws.

The PRIMO name, logo, and all related branding are trademarks of PRIMO. You may not use these trademarks without our prior written consent.

5.2 Limited Licence

We grant you a limited, non-exclusive, non-transferable licence to access and use the Website for personal, non-commercial purposes only. This licence does not include:

• Any commercial use of the Website or its Content
• Modification, reproduction, or distribution of Content
• Use of Content on any other website or platform

6. Product Information and Availability

6.1 Pre-Launch Status

6.2 Product Information

We strive to provide accurate product information on the Website. However:

• Product descriptions, ingredients, and specifications may change without notice
• Information is provided for general informational purposes only
• We do not guarantee that product descriptions are complete, accurate, or error-free
• Images are for illustrative purposes and may not represent final products

6.3 Not Medical Advice

Information on the Website about health, supplements, or fitness is for general informational purposes only and does not constitute medical advice. You should:

• Consult a qualified healthcare professional before starting any supplement regime
• Not rely on Website content as a substitute for professional medical advice
• Seek immediate medical attention for any health concerns

7. Third-Party Links

The Website may contain links to third-party websites (including social media platforms). These links are provided for your convenience only. We do not:

• Endorse or control third-party websites
• Accept responsibility for their content or privacy practices
• Guarantee the accuracy of information on external sites

Your use of third-party websites is at your own risk and subject to their terms and conditions.

8. Disclaimers and Limitation of Liability

8.1 Website "As Is"

The Website and all Content are provided on an "as is" and "as available" basis without warranties of any kind, either express or implied, including but not limited to:

• Merchantability or fitness for a particular purpose
• Non-infringement of third-party rights
• Accuracy, completeness, or reliability of Content
• Uninterrupted or error-free operation

8.2 Limitation of Liability

To the fullest extent permitted by law, PRIMO shall not be liable for any:

• Indirect, incidental, special, consequential, or punitive damages
• Loss of profits, revenue, data, or business opportunities
• Damages arising from your use of or inability to use the Website
• Damages resulting from unauthorised access to your information
• Damages arising from reliance on Website Content

This applies whether the liability is based on contract, tort (including negligence), strict liability, or any other legal theory, even if we have been advised of the possibility of such damages.

8.3 Maximum Liability

In jurisdictions that do not allow the exclusion or limitation of liability for consequential damages, our liability shall be limited to the maximum extent permitted by law.

9. Indemnification

You agree to indemnify, defend, and hold harmless PRIMO, its officers, directors, employees, and agents from any claims, liabilities, damages, losses, costs, or expenses (including reasonable legal fees) arising from:

• Your use or misuse of the Website
• Your violation of these Terms
• Your violation of any third-party rights
• Your violation of any applicable laws or regulations

10. Privacy and Data Protection

Your use of the Website is also governed by our Privacy Policy, which explains how we collect, use, and protect your personal information. By using the Website, you consent to our data practices as described in the Privacy Policy.

Please review our Privacy Policy at: joinprimo.co.uk/privacy

11. Modifications to Terms

We reserve the right to modify these Terms at any time. Changes will be effective immediately upon posting to the Website. The "Last Updated" date at the top indicates when changes were last made.

Your continued use of the Website after changes are posted constitutes your acceptance of the modified Terms. We encourage you to review these Terms periodically.

12. Modifications to Website

We reserve the right to:

• Modify, suspend, or discontinue any part of the Website at any time
• Change Website features, functionality, or Content without notice
• Impose limits on certain features or restrict access to parts of the Website

We shall not be liable to you or any third party for any modification, suspension, or discontinuance of the Website.

13. Termination

We may terminate or suspend your access to the Website immediately, without prior notice or liability, for any reason, including:

• Breach of these Terms
• Fraudulent, abusive, or illegal activity
• At our sole discretion

Upon termination, your right to use the Website will immediately cease. All provisions of these Terms that by their nature should survive termination shall survive, including ownership provisions, warranty disclaimers, and limitations of liability.

14. Governing Law and Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of England and Wales, without regard to conflict of law principles.

Any disputes arising out of or relating to these Terms or your use of the Website shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable.

16. Waiver

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision. Any waiver must be in writing and signed by an authorised representative of PRIMO.

17. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and PRIMO regarding your use of the Website and supersede all prior agreements and understandings.

18. Assignment

You may not assign or transfer these Terms or any rights granted hereunder without our prior written consent. We may assign or transfer these Terms at any time without restriction.

19. Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to acts of God, war, terrorism, riots, natural disasters, pandemics, or failures of third-party services.

20. Contact Information

21. Consumer Rights

Nothing in these Terms affects your statutory rights as a consumer under UK law. If you are a consumer, you may have additional rights under the Consumer Rights Act 2015 and other applicable consumer protection legislation.